Evolution

Typography

Title

Typography

Date

2025

This project involved the development of a custom alphabet, color scheme, illustrated elements, and vector graphics, all designed to be applied as a cohesive wrap on a vehicle.

The final design solution featured a typeface composed of glitchy, bold, motorsports-like letterforms with speed lines. Each letter was deliberately angled to amplify the impression of motion and energy. Additional design layers were incorporated into the letterforms, allowing for customization with various color tones and glitch intensities, further enhancing visual dynamism and adaptability.

In this project…

Process

In my process, I created multiple concepts for this alphabet. I drew sketches for each letter and fully designed each letter with additional effects before removing some of them and settling on a final, cleaner alphabet.

I did studies of typography on other motorsports cars and chose colors that fit the background that was the car graphic this alphabet would be layer on.

See more of my work.

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